Move for Hunger Is Providing 680,000 Meals to Families in Need After Exhilarating Stunt at Nashville’s Omni Hotel 

Move For Hunger, a national nonprofit working to combat food insecurity across the United States, helped raise the equivalent of 680,000 meals in downtown Nashville on Nov. 18 during its Music City Drop event.

Sponsored by Kroger, Rice Krispies Treats, Dollar General and Apex Moving + Storage, Music City Drop invited 50 participants to rappel 20 stories down the side of the Omni Hotel as part of the fundraising experience.

“This year’s Music City Drop showed the incredible spirit of Nashville,” said Adam Lowy, Executive Director of Move For Hunger. “From participants to sponsors, everyone came together to make a statement — hunger is a problem we can solve, and it starts with community.”

The 2024 event also featured a snack-pack volunteer activation, resulting in more than 1,000 additional meals’ worth of food being assembled on-site.

“We have seen record demand every day. Food banks are reaching out to us saying, ‘We need help,'” added Lowy.

The snack kits, which included food donations from Kroger, Dollar General and Rice Krispies Treats, were delivered to Second Harvest Food Bank of Middle Tennessee on Nov. 19, the day after the rappel.

To further support families during the holiday season, an extra truckload of Rice Krispies Treats bars was also sent to the food bank.

“I’m rappelling for hunger today because more than 47 million Americans are facing hunger every day,” said Denine Torr, vice president of philanthropy and corporate social responsibility for Dollar General.

Even the Nashville Predators’ mascot, Gnash, joined in the effort by taking on the 20-story descent.

For more information about this campaign, visit donate.moveforhunger.org. Every dollar raised helps Move For Hunger deliver four meals to individuals and families in need.